efi Sports Medicine® Launches New GRAVITYClubhouse Blog

efi Sports Medicine® Launches New GRAVITYClubhouse Blog


Summary: “GRAVITYClubhouse Blog,” an online community created for fitness and wellness professionals and facilities currently offering efi’s award-winning GRAVITY® on Total Gym small group, personal training, Pilates or post-rehab programming.

Description: Contact:  Cassie Piercey, efi Sports Medicine
800.541.4900 x 245 / cpiercey@efisportsmedicine.com

efi Sports Medicine® Launches New GRAVITYClubhouse Blog
Online Community Supports Fitness, Wellness Professionals and Facilities Offering GRAVITY® on Total Gym®

SAN DIEGO—July 6, 2010—efi Sports Medicine®, creator of Total Gym® and the GRAVITYSystem® health club fitness program, has entered the blogosphere by way of the newly-launched “GRAVITYClubhouse Blog,” an online community created for fitness and wellness professionals and facilities currently offering efi’s award-winning GRAVITY® on Total Gym small group, personal training, Pilates or post-rehab programming.

efi created the blog to support the thousands of fitness professionals currently offering GRAVITY in health clubs and rehabilitation facilities worldwide. The blog complements efi’s successful GRAVITYClubhouse.com online education program, which offers ongoing workout programs, DVDs and exclusive incentives at no cost to members.

“We are proud to support our global GRAVITY community by creating a place where they can stay updated on the latest program news and announcements in real time,” said Tom Campanaro, CEO of efi Sports Medicine. “We’ve been recognized for the unparalleled business and marketing support that we offer our professionals and facilities, and the GRAVITYClubhouse Blog is an added resource to help them successfully grow their GRAVITY programs.”

The GRAVITYClubhouse Blog will regularly feature:

    * A variety of well-known GRAVITY Trainers, such as Todd Durkin, ACE Trainer of the Year and owner of Fitness Quest 10; and Rob Glick, ECA Fitness Presenter of the Year and Exercise TV Star Trainer.
    * Innovative and inspiring GRAVITY success stories and testimonials told by the facilities and fitness professionals themselves.
    * GRAVITY Tips ranging from how to properly coach a GRAVITY session, to proven program development insights from GRAVITYMasterTrainers.
    * GRAVITY Toolbox features that highlight equipment and services to support a successful GRAVITY program.
    * Links to GRAVITYClubhouse.com and upcoming GRAVITY Training Courses
    * And much more …

GRAVITYMasterTrainer and international fitness presenter, Rob Glick, says GRAVITYClubhouse is an “excellent resource” for all fitness and wellness professionals.

“The amount of content available is unbelievable,” said Glick. “There is so much information that with regular visits to the site, it would be impossible to run out of ideas to extend the life of each GRAVITY workout.”

GRAVITY:  From Health Clubs to Hollywood … and Beyond

First launched in 2003 in southern California, today GRAVITY is offered at some of the biggest gym names in North America: Town Sports International-owned Boston Sports Club, Equinox Fitness Club, FROGS Club One, GoodLife Fitness, Gold’s Gym, and even into the homes of professional athletes and Royal Caribbean’s “Oasis of the Seas,” the largest cruise ship in the world. GRAVITY also appears in major health clubs across the globe – 21 countries in North America, Europe, Asia and the South Pacific.

GRAVITY on Total Gym offers a one-stop shop for group strength training, Pilates, personal training and post-rehab workouts. This combination of programming gives users more exercise variety for their time, with quick, positive results for the full population of exercisers and gym goers, from the deconditioned to the high performance athlete.

To see the new GRAVITYClubhouse Blog, please visit http://blog.gravityclubhouse.com. For more information about joining GRAVITYClubhouse, visit www.gravityclubhouse.com.

About GRAVITYClubhouse.com
GRAVITYClubhouse.com is a free, web-based membership program offering exclusive benefits to members. Clubhouse members gain first access to new GRAVITY programming, online videos with insights and exercise tips from acclaimed GRAVITYMasterTrainers, GRAVITY business solutions and education, discounts on music mixes, and more. Visit www.gravityclubhouse.com to log in and explore the Clubhouse.

About efi Sports Medicine
After more than three decades at the forefront of innovation in athletic training, physical therapy and home fitness, efi Sports Medicine has become the leading manufacturer of bodyweight training equipment for functional rehabilitation and conditioning. efi's versatile Total Gym exercise apparatus facilitates shorter, more efficient workouts that produce unprecedented results. Today, efi provides a wide array of functional equipment to more than 14,000 clinics, schools, hospitals, athletic training centers, health clubs and 4 million homes worldwide. Visit efi on the Web at www.efisportsmedicine.com or call for more information at 800.541.4900.

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